by Kelly.Herrell on ‎05-24-2016 05:00 AM (974 Views)

To unleash the design creativity necessary for New IP networks that can support the exponential growth of devices and traffic, we have to reach deep into our architectural souls to find the fundamental assumptions to which we are clinging.  We need to shine a light on them and challenge those aggressively.  It’s time to re-think.

Re-Thinking the Network


Creating a Pure Play Networking Company for the Digital Transformation Era

by lcarney ‎04-04-2016 05:56 AM - edited ‎04-05-2016 12:06 PM (22,740 Views)

Today Brocade and Ruckus Wireless have taken an important step toward our joint vision of creating a new type of networking company - a company with the strategy, products, talent, and focus needed to deliver the solutions that customers need in order to thrive in today’s era of digital transformation. We’re very excited to let you know that this morning we announced Brocade’s intention to acquire Ruckus, a pioneer in the wireless infrastructure market.


Software Products: Simplifying Our Portfolio

by Kelly.Herrell ‎06-15-2015 08:31 AM - edited ‎07-29-2015 08:17 AM (5,134 Views)

The acquisition of Vyatta in November 2012 marked a new chapter for Brocade and how we view the data center of tomorrow. Less than 3 years later we have one of the most robust software portfolios in the industry thanks to aggressive internal development and strategic acquisitions.


This drive to a rapidly evolving portfolio is a direct reflection of customer demands for software and its influence on Brocade’s data center strategy. We have a strong point of view as to how the macro forces of Cloud, Mobile, Social and Big Data are redefining the nature of IP networking infrastructure. Often referred to as the New IP, this industry disruption contains a high software quotient.


Opportunity Knocks at the Digital Front Door

by Christine Heckart on ‎06-15-2015 08:30 AM (3,534 Views)

These days, when opportunity knocks it’s usually doing so on a company’s web site. The question is, are you ready to answer it?


When I came to Brocade a year ago the marketing team agreed that we didn’t just need some new paint and flowers to spruce things up, we needed a whole new front door!


No doubt you’ve heard the stats before…according to CEB, B2B buyers are 57% of the way through the buying cycle before they engage a sales rep. And both Gartner and Forrester research suggest that by 2020, greater than 80% of the buying process will occur without any human interaction.



SteelApp VAR Email

by Brocade Corporate ‎03-06-2015 04:05 PM - edited ‎03-26-2015 07:15 AM (1,533 Views)

In our enthusiasm to welcome SteelApp customers to Brocade, we sent a communication in a format and manner that wasn’t appropriate and that had broader implications than we intended. We apologize for the inconvenience we caused due to the error in our communication.


Extending New IP to Mobile Networks

by KenCheng_1 on ‎03-01-2015 08:31 PM (7,785 Views)

Brocade today announced intent to acquire Connectem to further extend our SDN and NFV leadership in New IP mobile network solutions. The addition of Connectem’s Virtual Core for Mobile (VCM) product and architectural innovations in the virtual Evolved Packet Core (vEPC) to our virtual networking portfolio and demonstrates the continued focus on delivering scalable, efficient software networking solutions on industry standards x86 servers to customers.


News is getting out fast about the momentum of A-players joining the software drive at Brocade. It started last year, notably with Dave Meyers joining the CTO office, and recently Tom Nadeau and Benson Schliesser came aboard. I’m still surprised Robert Bays (CTO of Vyatta) has stayed in the shadows given his far-reaching influence on the industry; his name won’t stay in the background for long.


There are others on the move at Brocade as well, not all of which is public yet. One piece is that the board of the OpenDaylight Project selected our own Matt Wolpin to lead the marketing efforts for this important community project.


Don't be the frog in the boiling water

by Kelly.Herrell ‎02-03-2014 08:51 AM - edited ‎02-03-2014 09:23 AM (4,310 Views)

Advancing new software-centric network technologies requires a special breed of people willing to challenge traditional, static thinking. And, did you notice? Those people are increasingly realizing that Brocade is the place where they can exercise their valuable skills.


Straight Talk: Budgets Aren’t the Problem, but Leadership is a Solution

by Anthony Robbins on ‎10-26-2013 03:30 AM - last edited on ‎03-10-2014 03:19 PM by (4,902 Views)

It’s an all-too-common refrain in the Federal government:  “Budgets are the problem.”


Tactical Network Lessons for Government Agencies

by Anthony Robbins on ‎10-22-2013 03:10 AM - last edited on ‎03-10-2014 02:32 PM by (3,788 Views)

The 21st century battlefield is an intricately connected space, relying on cutting edge technologies to deliver real-time information to the warfighter. Today’s warfighters need to be in constant communication with squad members and support staff. In many cases, virtual communications between command centers underpin situational awareness and can mean the difference between life and death.


Openness and the Future of Networking

by KenCheng_1 on ‎10-04-2013 02:40 AM - last edited on ‎03-10-2014 02:37 PM by (2,929 Views)

Sometimes people confuse openness with open source, so let me explain — openness is about very broad compatibility and customer choice; open-source is about a disruptive software development and licensing model.


Government IT is Behind, But It's Not Too Late to Modernize and Save

by Anthony Robbins on ‎09-10-2013 05:40 AM - last edited on ‎03-10-2014 02:58 PM by (2,641 Views)

Government agencies are still in dire need of modernizing their entire IT infrastructure, and the key to initiating this transformation is the IT network. I've said it before, and I’ll say it again, modernization of the IT networks can help save Federal agencies more than $5 billion over the next 5 years. In a time when federal spending is increasing daily, who wouldn't support saving a couple billion dollars?


Federal Forum Panelists Discuss Challenges to Data Center Consolidation

by KenCheng_1 on ‎08-27-2013 06:50 AM - last edited on ‎03-10-2014 03:00 PM by (2,858 Views)

survey on the Federal Data Center Consolidation Initiative (FDCCI) by MeriTalk, reported that, while 86% of Federal IT professionals polled have completed data center consolidation plans, the majority of IT professionals give their agencies a “C” or below in grading their consolidation efforts. What are the challenges they’re facing?


It's time to Face Facts: why you can't afford to ignore the network anymore

by Jason.Nolet on ‎07-08-2013 10:00 PM - last edited on ‎03-10-2014 03:16 PM by (3,316 Views)

It seems strange to those of us who work in the networking industry, and have had the benefit of so many customer insights and experiences, that in a world where commercial viability equals reliable connectivity, some people still don’t seem to understand why the network matters.


Straight Talk: Budgets Aren’t the Problem, but Leadership is a Solution

by Anthony Robbins on ‎06-27-2013 08:00 AM - last edited on ‎03-10-2014 03:21 PM by (3,044 Views)

It’s an all-too-common refrain in the Federal government:  “Budgets are the problem.”


Service Creation – Transforming the SP Revenue Model

by KenCheng_1 on ‎05-16-2013 08:40 AM (2,044 Views)

While at Interop Las Vegas 2011 I had the opportunity to speak on two featured panels at the Carrier Cloud Forum, a Light Reading and Heavy Reading hosted event. Light Reading chief editor, Carol Wilson, moderated my second panel which focused on two important aspects of cloud: performance and security.


While many interesting perspectives were discussed and debated, there was a noticeable stir in the crowd when I brought up a new practice we created named Service Creation.


At no time has information technology (IT) modernization and its role in protecting our nation been more important than it is today. The defense IT community has a full plate—from mandated efforts to consolidate


At no time has information technology (IT) modernization and its role in protecting our nation been more important than it is today. The defense IT community has a full plate—from mandated efforts to consolidate data centers by migrating to the cloud by 2015, to improving IT security, to responding to the growing pressures and implications of mobility (not to mention sequestration, budget cuts and political pressures everywhere). The modernization of government IT systems needs to happen quickly.


What often stalls IT innovation has very little to do with technology and a lot to do with leadership. As government leaders need to increase productivity, functionality and return on investment from their IT networks, it is important to look at technology as an enabler of leadership and transformational change. Common challenges include:


  • Understanding how to invest in IT tools, systems and infrastructure with declining budgets
  • Managing the increasing cost of current IT infrastructure
  • Dealing with the high rate of IT systems that miss original intent or service level agreements
  • And, of course, responding to increasing security threats


The Defense Department spends more than $40 billion annually on IT, more than $250 billion in the last seven years or so. That’s a quarter of a trillion dollars—a lot of money. Modernizing IT systems and infrastructure, like most change or transformational agendas, comes down to leadership. There is an opportunity right now for a more aggressive leadership platform as it relates to the modernization of IT by the Defense Department, especially around the network.


This blog post originally appeared on SIGNAL magazine. Read the rest of the post here.

Anthony Robbins, VP federal sales, shares how the US Federal government can modernize what is the most complex infrastructure on the planet.


Anthony Robbins, VP federal sales, shares how the US Federal government can modernize what is the most complex infrastructure on the planet.


Data Center Fabrics are Now Magical

by UliPlechschmidt on ‎02-26-2013 08:03 AM (1,759 Views)

Just as DNA represents the magical building blocks of life, fabrics have become the magical foundation for enterprise data centers, both for today and into the future.

Gartner, as published in their recent


Data Center Fabrics are Now Magical

by UliPlechschmidt on ‎02-26-2013 12:00 AM (1,846 Views)

Just as DNA represents the magical building blocks of life, fabrics have become the magical foundation for enterprise data centers, both for today and into the future.


Gartner, as published in their recent Magic Quadrant for Data Center Network Infrastructure report, states that “requirements for data center networking equipment have evolved rapidly, with emerging technologies increasingly focused on supporting more automation and simplified operations within a virtualized data center…. The data center network market has been transformed with new architectures, new technologies and vendors specifically targeting solutions to address the changing size and density of the data center, shifts in traffic patterns, and the increasing requirement to simplify network operations.”1


The direction is clear. A decisive shift to fabric-based architectures has been realized and data centers will be better off as a result.


Since our founding, data center fabrics have been Brocade’s DNA and are the lifeblood behind our vision for the On Demand Data Center. In fabrics, we have led industry innovation for both Ethernet and Fibre Channel.


Our vision for the On Demand Data Center is characterized by the ability to flexibly deploy data center capacity – compute, networking, storage and other services - in real-time, whenever and wherever you need it.


Our goal is to deliver:


  • New levels of network automation that enable network capacity to be deployed far more quickly than with legacy networking technologies


  • Dramatic improvements in network efficiency, utilization and performance to ensure networks are performing optimally today, and with the headroom to massively grow network capacity over time, without having to rip-and-replace infrastructure


  • The agility to deploy network services in both virtual and physical form factors, and to leverage network virtualization and programmatic control to influence network behavior in ways never before possible.


  • Empowerment of these properties across all types of data centers - private, public or hybrid.


Brocade was recognized in the Gartner Magic Quadrant report for its DNA for data center Ethernet fabrics. We believe our placement high in the Visionaries quadrant confirms the innovation and value we have delivered to nearly 1,000 customers over the past two years with our VDX family of switches. Our solutions are empowering a new generation of on-demand data centers by delivering the world’s most automated, efficient and agile networks.”


Of equal importance behind Brocade’s DNA for data center fabrics is for storage. As you may know, Brocade has led the Fibre Channel SAN market for the last 10+ years. Our technology powers the majority of global 1000 data centers, including both enterprises and service providers, and our customers consistently achieve “six 9s” of availability, which is less than one minute per year of downtime.


Contrary to some industry pundits, Fibre Channel continues to grow within enterprise data centers. In our last quarter, Brocade SAN products and services grew 3% year-over-year and 6% sequentially to a record $416 million. Of the total, our Gen 5 (16 Gbps) Fibre Channel products represent more than 40 percent of director and switch revenues.


Looking ahead, the DNA established for our Ethernet and Fibre Channel fabric networks will continue to drive innovation for several initiatives, including network virtualization, service-oriented fabrics, dynamic service insertion, multi-tenancy, cloud orchestration and interoperability. All of these are designed to support our customers’ efforts to reduce ongoing operational data center costs by simplifying architectures, eliminating complexity and reducing the number of components and layers wherever possible.


Our formula is not magical, just the results.



Gartner, “Magic Quadrant for Data Center Network Infrastructure,” Mark Fabbi and Tim Zimmerman, February 11, 2013, pg. 1


Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

The CIO Is Dead. Long Live the CIO

by Alberto.Soto on ‎02-14-2013 05:05 AM (1,728 Views)

Many of you may have heard the 1980s hit "


The CIO Is Dead. Long Live the CIO

by Alberto.Soto on ‎02-13-2013 09:10 PM - last edited on ‎10-28-2013 09:22 PM by bcm6 (1,848 Views)

Many of you may have heard the 1980s hit "Video Killed the Radio Star" by Woolley & the Camera Club, but did you know that cloud killed the CIO?  Well, according to recent research it has… not literally, but cloud is fundamentally changing the role of the CIO in enterprises.



As businesses embrace cloud services, is the CIO needed?  IT infrastructure isn’t being bought, so why does the CIO exist?  Or, will cloud procurement and management practices drive the CIO to change their role in order to survive?  These are some of the questions we asked 100 CIOs across EMEA, and we found that the role of the CIO will remain pivotal over the next decade as cloud adoption grows, but will evolve exponentially.



To access applications, information and communications systems, the network is not just another ‘device’ in the same way as a tablet, laptop or smartphone – it is the enabler of all business communications, activities and transactions. If that network is not managed and developed appropriately, the consequences can be significant and financially damaging and as cloud is embraced by more businesses, asset management becomes even more important. The role of the CIO in ensuring access to applications and services will become increasingly operationally critical, strategic and central to an organization’s growth.  In short, no more will CIOs be solely responsible for ‘kit’, but they will become more consultative and strategically important to the business.



If you are a CIO reading this, where do you see yourself in this evolutionary journey?  Do you see yourself as a ‘kit’ person, or are you the strategic thinker?  Grab a coffee and take a look at our infographic below and see what kind of CIO you are (click the image to see the animation)…




Whichever role you play, you need to ensure your network is ready for the next wave of innovation. Check out this video to understand whether you are ready to embrace the future.  If you are not, you know where to find me....




Federal business rev’s up as Anthony Robbins joins the top table: joins 2013 Federal 100

by Regan.McGrath on ‎02-11-2013 03:50 AM - last edited on ‎10-28-2013 09:20 PM by bcm6 (1,606 Views)



At Brocade, we work hard to beat the expectations of customers and deliver excellence in everything we do. Possibly nowhere is that more true than in our Federal team. To do better than average, be successful, and to help others be successful―especially given the recent upheavals and challenges the US has faced, has often been a challenge.  So it’s great when we receive a rare but welcome opportunity to be recognized outside the company. 


In late January, our own Anthony Robbins, who joined the Brocade team in August 2011, was selected as one of the 2013 Federal 100. This is no small feat, but given his contributions to the company and our customers in the public sector during this short time, it’s not too surprising.


Did you know that the Federal IT market is an $80 billion opportunity? Of this, networking and related spending occupies an eighth, or more than $10 billion/year, according to Gartner.


Other’s on this prestigious list include the CIO of the United States, Congressman Darrell Issa who is also the Chairman of theHouse Oversight and Government Reform Committee and the VP of Public Sector at VMware. And if you still think it’s easy to join this exclusive club, here are the criteria that Anthony had to meet, just to be considered:

"The Federal 100 Awards recognize government and industry leaders who have played pivotal roles in the federal government IT community—individuals who have gone above and beyond their daily responsibilities and have made a difference in the way technology has transformed their agency or accelerated their agency’s mission."


It’s certainly nice to be nominated, but it’s even nicer to know your efforts have been recognized, that you’ve made a difference. Please join me in congratulating Anthony, and also in recognizing the Federal team for the great success they have had over the last several quarters.


We’ve earned the right to sit at the Federal “top table”, we recognize the honor, and we’re ready to grasp the opportunity and continue to help customers face the future.

Agencies Need to Modernize Their IT Networks

by Anthony Robbins on ‎01-14-2013 02:50 AM (1,323 Views)


Government agencies designed their IT networks 20 years ago and implemented them 10 years ago. Now they need to be modernized or the networks will suffer consequences to their mission critical goals. Let us know your thoughts in the comments below, or chat with Anthony Robbins (@AKRobbins2010) and Brocade (@BRCDComm) about #SDN, #virtualization and #OpenStandards on Twitter.

You might have heard about Brocade’s recent


You might have heard about Brocade’s recent acquisition of a company called Vyatta.


Vyatta is built on the fact that software-based networking is a critical component in network virtualization, and that software networking will actually transform those same networks into innovation platforms.  The Federal government is one of the top target verticals for Vyatta and Brocade’s SDN strategy because it aligns so well with the current IT mandates that most federal agencies need to adhere to.